Style is expression, style is difference, style is simplicity, style is daring, style is elegance, style is creative, style is everything you want it to be for you, style is TAP!

This season TAP introduces a new definition to style as well every TAP woman now and to be, to her new ego, the SS17 Artistic collection!

This collection was inspired by the designer’s love for art and the brand’s desire to continuously show off the classy, chic, elegant and inspiring woman that is the TAP Woman!

What makes this collection special?

The excellent display of abstract expressionism from art to fashion; simplistic creativity incorporating femininity, fun, grace and boldness – distinct characteristics of the TAP Woman whilst still representing the everyday life of the modern African woman in strength, resilience and diversity.

The artistic collection is a statement in itself which without words communicates the beauty that is style, while appreciating the intricacy of art!




Creative director and styling: Tomiawoyemi

Photography: Felixcrown

Makeup: Casskoncept

Models: Chika, Juliana_davids, tomiawoyemi of bethmodelafrica


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